12+ hour, 46+ min ago  (849+ words) Mortgage originators are divided on the marketing value of trigger leads. Even some who use them told National Mortgage News in industry research that they question the tactic's impact. But regardless of where they stand, many expect to adjust their…...

1+ mon, 4+ day ago  (1013+ words) Let me be blunt: if you're still dumping money into digital lead generation and wondering why your conversion rates are dismal, you're fighting the wrong battle. And before you roll your eyes at yet another article romanticizing the human touch,…...

3+ mon, 1+ day ago  (564+ words) A major cloud vendor is suing Amerisave Mortgage for nonpayment, a lawsuit the lender has countered by claiming the vendor's solutions didn't work. The publicly traded Ringcentral sued the Atlanta-based direct-to-consumer shop in October, with damages filed under seal to…...

3+ mon, 3+ week ago  (1094+ words) Third quarter earnings are in for the residential mortgage industry and the results show both challenges and opportunities in a volatile interest rate market. The rally in the Treasury market has made selling loans into the secondary market more attractive…...

3+ mon, 4+ week ago  (258+ words) Next week, we'll be introducing the redesigned National Mortgage News home page, a transformation inspired by how today's mortgage industry professionals learn, connect, and grow. Our goal was simple: to make it easier for you to access everything National Mortgage…...

7+ mon, 2+ week ago  (434+ words) Ryan Alexander was on a cruise with his family when he received news he already felt in his bones was coming: the Department of Government Efficiency cut the project he was working on via his consultancy firm. He was officially…...

8+ mon, 3+ day ago  (1363+ words) Concerns over channel conflict in mortgage lending " particularly between wholesale and retail operations " are resurfacing as brokers reclaim a growing share of originations. Tension can arise when wholesale lenders also operate retail arms, potentially putting them in direct competition with…...

11+ mon, 2+ week ago  (1145+ words) Rocket said the Redfin deal is part of a purchase mortgage strategy, but originating and retaining residential mortgages in portfolio is the real endgame writes the chairman of Whalen Global Advisors. When Rocket Companies announced the purchase of Redfin in…...